Guide
Reel ideas generator: 5 ideas written for your job
Updated
Pick your job and get five reel ideas, each with an opening line and three talking points. The tool is free, needs no account and runs in your browser.
In short
- This free reel ideas generator gives you 5 reel ideas for your job, each with an opening line and 3 talking points.
- The tool has 72 ideas written by hand, 12 for each of 6 jobs, from real estate agent to fitness trainer.
- You can filter the ideas by goal: getting clients, building trust, showing expertise or behind the scenes.
- The tool is free, needs no account and runs in your browser, so nothing you pick is sent anywhere.
- Cutroom turns the clip you film into a finished vertical video with captions and b-roll. Your first video is free.

Reel idea generator
Runs in your browser · no account needed
Deal five reel ideas written for your job
Pick a profession — and a goal, if you have one — and get five idea cards, each with an opening line to say and a three-beat skeleton to talk through. The whole deck ships with this page; nothing you do here is uploaded anywhere.
What do you do?
What should the videos do? (optional)
- Ideas written by hand, 12 for each of 6 jobs
- 72
- Ideas at a time, each with an opening line and 3 talking points
- 5
- Goals you can filter by
- 4
How the reel ideas generator works
You pick your job, click Give me ideas and get five idea cards you can film today.
- Click Shuffle to see five ideas you have not seen yet. When you have seen them all, the tool starts again from the top.
- Click Copy on a card to copy its title, opening line and talking points, then paste them into your notes.
- The tool does not save anything. Copy the ideas you like before you close the page.
How to get your reel ideas
Pick your job
six to choose from
Pick a goal
optional
Click Give me ideas
you get five cards
Click Copy
on the idea you want to keep
Film it on your phone
say the opening line first
Example reel ideas from the generator
Each card has a title, an opening line you say first, and three talking points that tell you what to cover.
Here are the three talking points on one real estate idea, "What $400K buys here right now", word for word:
- Walk one real listing at that price, room by room.
- Name the trade-off every buyer at this price runs into.
- Close with what the same money bought two years ago.
Six reel ideas from the generator
One idea for each job, copied from the tool, with the opening line as the card prints it.
| Job | Reel idea | Opening line |
|---|---|---|
| Real estate agent | What $400K buys here right now | Here is exactly what four hundred thousand gets you in this town today. |
| Coach / consultant | The advice I stopped giving | I gave clients this advice for years. I have stopped. Here is why. |
| Financial advisor | How much do you need to retire? | The question I hear most: how much do I actually need to retire? |
| Recruiter | Where your CV loses me | I read three hundred CVs a week. Most lose me in six seconds. |
| Local business owner | Why we cost more than the chain | Yes, we are a few dollars more than the chain up the road. |
| Fitness trainer | The 30-second form fix | Your squat probably breaks down at the same point mine did. |
Job: Real estate agent
- Reel idea
- What $400K buys here right now
- Opening line
- Here is exactly what four hundred thousand gets you in this town today.
Job: Coach / consultant
- Reel idea
- The advice I stopped giving
- Opening line
- I gave clients this advice for years. I have stopped. Here is why.
Job: Financial advisor
- Reel idea
- How much do you need to retire?
- Opening line
- The question I hear most: how much do I actually need to retire?
Job: Recruiter
- Reel idea
- Where your CV loses me
- Opening line
- I read three hundred CVs a week. Most lose me in six seconds.
Job: Local business owner
- Reel idea
- Why we cost more than the chain
- Opening line
- Yes, we are a few dollars more than the chain up the road.
Job: Fitness trainer
- Reel idea
- The 30-second form fix
- Opening line
- Your squat probably breaks down at the same point mine did.
This is the whole editor
Highlight a phrase and a clip lands on those exact words. No timeline, no keyframes, no layers.
Which jobs does the generator cover?
The tool covers six jobs. Every idea was written for one of them, so a recruiter gets ideas about CVs and interviews, not open houses.
- Each idea is tagged with the goals it fits: Get clients, Build trust, Show expertise or Behind the scenes.
- Every goal has at least 3 ideas for every job. If a goal has 5 or fewer, you see all of them at once.
- If your job is not listed, pick the closest one and change the details to fit your work.
What the ideas are about, per job
Each job has 12 ideas, 72 in total.
| Job | Example ideas |
|---|---|
| Real estate agent | Local prices, listing photos, open houses, rent or buy |
| Coach / consultant | Advice you stopped giving, what a session looks like, how to pick a coach |
| Financial advisor | How you get paid, how much to retire, reading a statement |
| Recruiter | CVs, salary questions, job ads, interviews |
| Local business owner | How you make it, why you cost more, your worst review |
| Fitness trainer | Form fixes, first time in a gym, what clients eat |
Job: Real estate agent
- Example ideas
- Local prices, listing photos, open houses, rent or buy
Job: Coach / consultant
- Example ideas
- Advice you stopped giving, what a session looks like, how to pick a coach
Job: Financial advisor
- Example ideas
- How you get paid, how much to retire, reading a statement
Job: Recruiter
- Example ideas
- CVs, salary questions, job ads, interviews
Job: Local business owner
- Example ideas
- How you make it, why you cost more, your worst review
Job: Fitness trainer
- Example ideas
- Form fixes, first time in a gym, what clients eat
How to come up with more reel ideas
Good reel ideas usually come from your own work. These are four places to look, each with a matching idea from the tool.
- A question clients ask you often makes a good video, because other people want the same answer.
- A mistake you often fix works well too. Say what goes wrong and how to fix it.
- Clients rarely see your normal working day, so filming part of it is new to them.
- Local prices, places and rules make a video feel made for people in your area.
Where reel ideas come from
Each example is an idea from the generator.
| Where the idea comes from | Example from the tool |
|---|---|
| A question clients ask you often | Rent or buy, answered honestly (real estate agent) |
| A mistake you see again and again | The first-time buyer mistake (real estate agent) |
| A normal part of your day | Six a.m., behind the counter (local business owner) |
| Something only true where you work | What $400K buys here right now (real estate agent) |
Where the idea comes from: A question clients ask you often
- Example from the tool
- Rent or buy, answered honestly (real estate agent)
Where the idea comes from: A mistake you see again and again
- Example from the tool
- The first-time buyer mistake (real estate agent)
Where the idea comes from: A normal part of your day
- Example from the tool
- Six a.m., behind the counter (local business owner)
Where the idea comes from: Something only true where you work
- Example from the tool
- What $400K buys here right now (real estate agent)
Where Cutroom fits
The generator gives you the idea. Cutroom edits the video: you film yourself talking through the idea, upload the clip and get a finished vertical video back.
- You upload one clip of yourself talking, up to 3 minutes long. On the Punch and Native styles, long pauses, ums and uhs are cut out.
- Cutroom adds captions timed to your voice, b-roll on the words you pick and a headline at the start.
- You can fix a wrongly heard word in the transcript, pick a caption style and swap any b-roll clip.
- You get a finished 9:16 MP4 for Instagram Reels, TikTok or YouTube Shorts.
What a finished video costs
| Item | Cost |
|---|---|
| First video | Free within 7 days, no card, 600 credits, with a Cutroom mark |
| Editing one clip | 100 credits |
| Export | 20 credits per minute of video |
| 60-second video, total | About 120 credits |
| Lite plan | $19.99 a month for 1,250 credits, about 10 one-minute videos |
Item: First video
- Cost
- Free within 7 days, no card, 600 credits, with a Cutroom mark
Item: Editing one clip
- Cost
- 100 credits
Item: Export
- Cost
- 20 credits per minute of video
Item: 60-second video, total
- Cost
- About 120 credits
Item: Lite plan
- Cost
- $19.99 a month for 1,250 credits, about 10 one-minute videos
Questions people ask
- What should I post on Instagram Reels for my business?
- Post answers to questions clients ask, mistakes you see in your work, parts of your normal day and things only true where you work. The generator above gives you five ideas like these for your job.
- Is the reel ideas generator free?
- Yes. It is free, needs no account and runs in your browser. Nothing you pick is sent anywhere or stored.
- How many reel ideas are there?
- 72 in total, 12 for each of 6 jobs. You see 5 at a time. Shuffle shows ideas you have not seen yet, and starts again once you have seen them all.
- Are the ideas different for each job?
- Yes. Each of the six jobs has its own 12 ideas. A real estate agent gets ideas about listings and open houses; a recruiter gets ideas about CVs, interviews and job offers.
- What if my job is not in the list?
- Pick the closest job and change the details to fit your work. The tool covers real estate agents, coaches and consultants, financial advisors, recruiters, local business owners and fitness trainers.
- Should I read the idea word for word?
- No. Say the opening line, then talk through the three points in your own words. Reading a script to your phone usually sounds stiff.
- Can I save the ideas?
- Not in the tool. Click Copy on an idea and paste it into your notes. There is no account, so nothing is kept after you close the page.
Pick your job, get five ideas and film the one you like best. Your first video is free.