For your team
Video marketing for landscapers: your crew already filmed the ad
A landscaping job produces its own footage. The overgrown bed on arrival, the skid steer time-lapse, the drone pass over the finished lawn. Most of it dies in a crew phone because the edit costs an evening nobody has in season. Cutroom takes one talking take, lays those clips on the exact words that describe them, burns in captions, and returns a finished 9:16 video in about a minute. Here is what it does, what it costs, and when a phone alone is enough.
- Longest take you can upload
- 3 min
- One finished 30 second video, batch plus export
- ~110 CR
- Free in your first 7 days, no card
- 3 videos
Crews film everything and edit nothing
Walk any crew at the end of a build day and the phones are full. The excavation, the pallets of sod going down, the client seeing the patio for the first time.
None of it needs a script, because the work is the content. A yard changing shape is the rare footage a stranger watches to the end without being asked.
It still does not get posted, because posting means editing. Cutting clips, timing captions, finding music, all after a day that started at 6am.
So the company doing the best installs in town shows a logo and twelve photos from two seasons ago, while a competitor with half the portfolio posts weekly and takes the calls.
One talking take turns crew footage into a finished video
Film yourself, or your foreman, talking through one job for a minute. What the client wanted, what was under the surface, what it took, how it ended.
Upload the take, up to 3 minutes. Cutroom transcribes it, drafts the cut, and returns a finished vertical video in about a minute, captions burned in.
The transcript is the editor. Highlight the phrase where you describe the drainage problem and your clip of the trench lands on exactly those words. The time-lapse lands where you say the build took two days.
It runs in the browser, on the same phone that filmed the job. No timeline, no keyframes, nothing to learn in a truck between sites.
A build day to a posted video
A 30 second video comes to about 110 credits, batch and export together.
Film one take
A minute of talking, on site or in the truck
Batch
100 credits: transcript, director pass, b-roll search
Point at the words
Your time-lapse lands on the phrase
Export
20 credits per finished minute, 9:16 MP4
This is the whole editor
Highlight a phrase and a clip lands on those exact words. No timeline, no keyframes, no layers.
What it costs, counted in finished videos
A batch is 100 credits: the transcript, the director pass, the b-roll search. Export adds 20 credits per finished minute, so a 30 second video comes to about 110 credits and a one minute video to about 120.
Try it first. 3 finished videos are free in your first 7 days, with 600 credits and no card. Free exports carry a Cutroom mark across the middle.
Lite is $19.99 a month for 1,250 credits, about 11 finished 30 second videos, and it takes the mark off. Cancelling is one click under Settings.
Basic is $39.99 for 2,500 credits, about 20 videos, and adds avatars and generated music. Premium is $79.99 for 5,000 credits and adds the drawing tool and product shots. Most landscaping companies never need more than Lite.
The same numbers hold whether you post organically or run landscaping video ads on Meta. The file is the same 9:16 MP4 either way.
Finished 30 second videos per month, plan by plan
At about 110 credits a video. Free exports carry a Cutroom mark.
- Free, first 7 days3 videos
- Lite, $19.99~11 videos
- Basic, $39.99~20 videos
- Premium, $79.99~45 videos
Time-lapse, drone, before and after: what each one is for
Three kinds of footage carry landscaping video, and a crew already shoots all three by accident. The job is to shoot them slightly on purpose.
- The before clip. Ten seconds of the yard as you found it, filmed from the spot you will stand in for the after. It is the shot that makes the after mean something.
- The time-lapse. A phone on a tripod in a window or on the truck dash, pointed at the build. An hour of grading becomes eight watchable seconds.
- The drone pass. One slow pass over the finished yard. If you do not fly, a steady walkthrough at chest height does most of the same work.
- The client moment. Ask permission, then film the handover walkthrough. The sentence they say unprompted is better than any line you could write.
The honest limits, and when you do not need this
A silent time-lapse cut to a trending sound is a phone editor job. CapCut does it well and costs nothing. If you never speak on camera and never want to, you do not need Cutroom.
Cutroom earns its price when there are words: the explanation of what the drainage fix involved, the walkthrough, the answer to what a patio like this runs. Those videos take an evening to edit by hand, and the evening is what a season does not have.
The flat limits: one take in, one finished video out per project. Takes cap at 3 minutes. Exports are 9:16 MP4, 1080 by 1920. There is no landscape master and no square version, so this is a Reels, TikTok and Shorts tool, not a website-header tool.
And somebody has to talk. The camera roll full of builds becomes the b-roll, not the video itself.
Five videos hiding in jobs you already booked
None of these need extra site time beyond the clips your crew can grab while unloading.
- The job story. One minute on what the client asked for, what was underneath, and what it took. Your before, time-lapse and after land on your words.
- The price answer. What a paver patio actually runs in your area and why the range is wide. The question every homeowner types and almost no company answers on camera.
- The season one. What February is for, why spring books out fast, when to call. Timing content for a timing business.
- The mistake one. The thing you fix most often that the homeowner or the last contractor got wrong.
- The street one. Name the neighborhood you just finished in. A finished yard sells the street it sits on, and this video is how the street finds out.
Questions people ask
- Do I have to be on camera?
- Somebody has to talk, but the camera does not have to stay on a face. Film the take once, and up to 45 percent of the runtime gets covered by your job footage. A foreman who can explain a build works as well as an owner.
- Can I use our drone and time-lapse footage?
- Yes. Upload clips to the workspace library once and they are available on every video after that. Highlight the phrase in the transcript where a clip belongs and it lands on those words. The stock search adds millions of free clips for anything you did not film.
- What does it cost to start?
- Nothing. 3 finished videos are free in your first 7 days, with 600 credits and no card asked for anywhere before the app. They export with a Cutroom mark across the middle and are yours to post. Lite at $19.99 a month for 1,250 credits, about 11 finished 30 second videos, takes the mark off. Cancelling is one click under Settings, and everything you exported stays yours.
- How long can the finished video be?
- The take you upload caps at 3 minutes, and export costs 20 credits per finished minute, so shorter is cheaper. For Reels and TikTok, under a minute is the target anyway.
- Will it edit a silent time-lapse into a montage?
- No. Cutroom is built around a talking take, and the cut is driven by the words. A pure montage with music is a job for a phone editor, and doing it there costs nothing.
- What about music, avatars and product shots?
- Generated music and avatars are on Basic at $39.99 a month for 2,500 credits. The drawing tool and product shots are on Premium at $79.99 for 5,000. For a landscaping feed built on real job footage, Lite covers the whole workflow.
The footage is already on the crew's phones. Add one minute of talking, and a finished 9:16 video comes back with your build placed on your words, captions burned in, about a minute later.