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For your team

Video for cleaning businesses: talk about the job, AI edits it

Before-and-after clips get the views, but the videos that book jobs are the ones where someone explains what you actually do and why it costs what it costs. Cutroom edits that video for you.

In short

  • Before-and-after footage is not something Cutroom edits well; it is built for a person talking to camera.
  • The video that books jobs is you explaining one thing customers wonder, like 'why does a deep clean cost more'.
  • Cutroom listens to your words and places matching clips over them automatically as you talk.
  • No timeline, no dragging clips. You review picks in a list and swap what you do not like.
  • Your first video is free, then Lite is $19.99 a month.
Until the edited video comes back
~1 min
Longest clip you upload
3 min
Your first video
Free

Before-and-after gets watched, talking gets booked

A transformation clip earns a like. A person explaining what a deep clean actually includes earns a call, because it answers the question in the customer's head: what am I actually paying for.

  • Explain one line item, like why move-out cleans cost more than a weekly clean.
  • Say the customer's exact question first, then answer it.
  • Keep it to one topic, 30 to 60 seconds.

How the AI editing works, in plain terms

You do the talking. The software does the cutting.

  • Upload a phone video of yourself talking, up to 3 minutes.
  • Cutroom writes out what you said and times a caption to every word.
  • It reads the words and finds matching clips, then places them on the exact sentence automatically.
  • You get a list of the clips it picked. Swap any you do not like, no scrubber bar needed.

From one clip of you talking to a posted video

  1. Film

    Talk about one job or one price question

  2. Upload

    In your browser

  3. AI edits it

    Captions and clips, matched to your words

  4. Export

    Vertical MP4, ready to post

This is the whole editor

Highlight a phrase and a clip lands on those exact words. No timeline, no keyframes, no layers.

CLIPS · 5I have thisexact conversationeverysingle week. Somebody sits down and says,oh yeah, I takecinnamonevery day.And honestly, doc, I have no idea if it works.So let me tell you what isin that capsule.a clip lands on these wordscut from the editTAKING CINNAMONEVERY DAY?is it doing anythingHeadlineMusicCaptionsTHIS VIDEOLength25.0sClips5Words removed18Export video

Where this is not the right tool

Cutroom is built for a person talking, not for stitching together a montage of a room getting cleaned.

  • A time-lapse of a kitchen going from messy to spotless is a different editing job.
  • It only outputs vertical 9:16 video, so it will not make a wide reel for a Facebook cover video.
  • Someone still has to talk to the camera. It will not write your script for you either, though the questions your customers already ask are usually the script.

What it costs

A one-minute video is 120 credits: 100 to edit, 20 to export.

  • Your first video is free, no card, 600 credits, 7 days, with a Cutroom mark across the middle.
  • Lite is $19.99 a month for 1,250 credits, about 10 one-minute videos, mark removed.

Plans

PlanPriceCredits
First videoFree600
Lite$19.99/mo1,250
Basic$39.99/mo2,500
  • Plan: First video

    Price
    Free
    Credits
    600
  • Plan: Lite

    Price
    $19.99/mo
    Credits
    1,250
  • Plan: Basic

    Price
    $39.99/mo
    Credits
    2,500

Questions people ask

Can Cutroom edit a before-and-after transformation video?
Not well. It is built around a person talking to a camera whose words drive the edit, not a sequence of room photos or a time-lapse.
How does the AI know which b-roll clip to use where?
It reads what you actually said, matches clips to the sentence they belong to, and places them automatically. You can swap any of them.
Do I need a script?
The questions customers already ask you, like why a deep clean costs more, are usually enough. Say the question, then answer it.
What does it cost each week?
About 480 credits a month at one 60-second video a week, which fits inside Lite at $19.99 a month.

Explain the one thing customers wonder about your pricing. Your first video is free.

Try for freeYour first video is free, no card, and you have 7 days to make it. It carries a Cutroom mark; Lite at $19.99/month removes it