Comparison
The best Creatify alternatives: MakeUGC and Arcads come closest
CreatifyMakeUGC and Arcads come closest to Creatify: both make AI avatar ads, but from a script instead of a product link. Four more tools cover presenter videos, image ads, real creators and ads with you in them.
In short
- The best Creatify alternatives are MakeUGC, Arcads, HeyGen, AdCreative.ai, Icon and Cutroom. MakeUGC and Arcads come closest.
- MakeUGC and Arcads make AI avatar ads like Creatify, but you start from a script instead of a product link.
- Creatify already makes image ads. If you want a tool built only for image ads, AdCreative.ai starts at $39 a month.
- If you want a real person in the ad, Icon has creators film six ads a month for $1,000, and Cutroom edits a clip of you.
- MakeUGC has a $1 trial, Arcads has no free plan, and HeyGen has a free plan. Your first Cutroom video is free.
- Creatify Starter a month, for about 20 video ads
- $39
- MakeUGC Startup a month, at a 50%-off sale price
- $59
- Icon a month for six human UGC ads
- $1,000
Creatify alternatives at a glance
Creatify turns a product page into a video ad read by an AI avatar. Here is what each alternative does, what it costs and who it suits.
Creatify alternatives compared
Prices as published on each company's own site. Arcads publishes no price.
| Tool | Best for | Editing approach | Platform | Pricing from |
|---|---|---|---|---|
 MakeUGC | Avatar UGC ads from a script, with a visible price | Write a script, pick an AI actor, generate | Web, API | $59/month sale price; $1 trial |
 Arcads | UGC-style ads read by AI actors | Type a script, pick an actor, edit in the app | Web | Not published |
 HeyGen | Presenter videos and translation | Type a script, an avatar or a copy of you reads it | Web, mobile app, API | Free plan; Creator $29/month ($24 yearly) |
 AdCreative.ai | Image ads and product photos | Add your logo, colours and photos, get ads in many sizes | Web, mobile app on higher plans | $39/month ($20 billed yearly); 7-day trial |
| Human UGC ads made for you | Icon writes the scripts, real creators film, Icon edits | Web | $1,000/month for 6 ads; 3-day trial | |
| Cutroom | Turning one clip of you talking into a finished 9:16 ad | Edits your clip for you: cuts, captions, b-roll, hook | Web | First video free; Lite $19.99/month |
- MakeUGC
- Best for
- Avatar UGC ads from a script, with a visible price
- Approach
- Write a script, pick an AI actor, generate
- Platform
- Web, API
- Pricing from
- $59/month sale price; $1 trial
- Arcads
- Best for
- UGC-style ads read by AI actors
- Approach
- Type a script, pick an actor, edit in the app
- Platform
- Web
- Pricing from
- Not published
- HeyGen
- Best for
- Presenter videos and translation
- Approach
- Type a script, an avatar or a copy of you reads it
- Platform
- Web, mobile app, API
- Pricing from
- Free plan; Creator $29/month ($24 yearly)
- AdCreative.ai
- Best for
- Image ads and product photos
- Approach
- Add your logo, colours and photos, get ads in many sizes
- Platform
- Web, mobile app on higher plans
- Pricing from
- $39/month ($20 billed yearly); 7-day trial
Icon
- Best for
- Human UGC ads made for you
- Approach
- Icon writes the scripts, real creators film, Icon edits
- Platform
- Web
- Pricing from
- $1,000/month for 6 ads; 3-day trial
Cutroom
- Best for
- Turning one clip of you talking into a finished 9:16 ad
- Approach
- Edits your clip for you: cuts, captions, b-roll, hook
- Platform
- Web
- Pricing from
- First video free; Lite $19.99/month
Prices and plans read from each vendor's own pricing page on 21 September 2026.
What you start with in each tool
Creatify starts from a product link. The alternatives start from a script, a brief, your logo and product photos, or a clip of you.
What you bring and what you get
| Tool | You start with | You get |
|---|---|---|
| Creatify | A product page link | Avatar video ads and image ads |
| MakeUGC, Arcads | A script you write | An AI actor reading it |
| HeyGen | A script, or a prompt, link or document | A presenter video |
| AdCreative.ai | Your logo, colours and product photos | Image ads in many sizes |
| Icon | A brief and your product | Six human ads a month |
| Cutroom | One clip of you talking | A finished 9:16 ad |
Tool: Creatify
- You start with
- A product page link
- You get
- Avatar video ads and image ads
Tool: MakeUGC, Arcads
- You start with
- A script you write
- You get
- An AI actor reading it
Tool: HeyGen
- You start with
- A script, or a prompt, link or document
- You get
- A presenter video
Tool: AdCreative.ai
- You start with
- Your logo, colours and product photos
- You get
- Image ads in many sizes
Tool: Icon
- You start with
- A brief and your product
- You get
- Six human ads a month
Tool: Cutroom
- You start with
- One clip of you talking
- You get
- A finished 9:16 ad
This is the whole editor
Highlight a phrase and a clip lands on those exact words. No timeline, no keyframes, no layers.
MakeUGC
MakeUGC makes the same kind of avatar ad as Creatify. The difference is that you start from a script, not a product link.
- Best for: UGC-style ads with an AI actor, in more than 50 languages.
- Price: Startup is $59 a month, Growth is $79 and Pro is $149. These are sale prices at half the normal price.
- Free plan: none, but a $1 trial runs for 72 hours.
- MakeUGC has more than 1,000 AI actors, and you can create a custom actor as well.
- Growth can make many videos at once. Pro adds videos where the actor holds your product, and plans for developers start at $99 a month.
- Tradeoff: there is no free plan, and MakeUGC does not say how many videos a plan makes, because the cost depends on the AI model, the length and the quality.
Arcads
Arcads makes UGC-style ads with AI actors. You type the script, pick an actor and finish the ad in its editor.
- Best for: brands and app makers that test many ad scripts every week.
- Price: not published. You see it after you sign up or book a demo.
- Arcads has more than 1,000 AI actors, plus custom avatars.
- It translates ads into more than 30 languages, and the editor can swap the actor or change the voice.
- Tradeoff: you write every script yourself, because Arcads does not start from a product link the way Creatify does.
HeyGen
HeyGen makes presenter videos. You type a script, pick an avatar or make one of yourself, and choose a voice and language.
- Best for: explainers, training videos and one video in many languages.
- Price: Creator is $29 a month, or $24 a month billed yearly. Pro is $49 a month and Business is $149.
- Free plan: yes, 3 videos a month up to 1 minute long, with a watermark.
- HeyGen translates videos into more than 175 languages, and it can draft a video from a prompt, a link or a document.
- Tradeoff: the video looks like a presenter talking to you, not like a customer filming on a phone, which is the look most UGC ads use.
AdCreative.ai
AdCreative.ai makes image ads. You add your logo, colours and product photos. It makes ads in many sizes, each with a score that predicts how well it will do.
- Best for: image ads and product photos, made in bulk.
- Price: Starter is $39 a month, $29 billed quarterly or $20 billed yearly. See the table below for the bigger plans.
- Free plan: none, but there is a 7-day trial with 10 credits.
- AdCreative.ai can make a product photoshoot from one photo, and it can make short videos from your product photos.
- Tradeoff: Starter includes 10 credits a month, and AdCreative.ai does not say how many ads that makes. It is built mainly for image ads, and its videos are made from your product photos.
AdCreative.ai plans
From adcreative.ai, checked 21 September 2026. Prices are per month.
| Plan | Billed monthly | Billed quarterly | Billed yearly | Credits a month |
|---|---|---|---|---|
| Starter | $39 | $29 | $20 | 10, one brand |
| Professional | $249 | $185 | $125 | 50 |
| Ultimate | $999 | $749 | $500 | 100, 25 brands |
Plan: Starter
- Billed monthly
- $39
- Billed quarterly
- $29
- Billed yearly
- $20
- Credits a month
- 10, one brand
Plan: Professional
- Billed monthly
- $249
- Billed quarterly
- $185
- Billed yearly
- $125
- Credits a month
- 50
Plan: Ultimate
- Billed monthly
- $999
- Billed quarterly
- $749
- Billed yearly
- $500
- Credits a month
- 100, 25 brands
Icon
Icon is a done-for-you service with real creators. You send a brief and get six filmed and edited ads a month.
- Best for: brands that want human UGC ads without hiring an agency.
- Price: $1,000 a month for six ads from two creators, with a 3-day trial before the first charge.
- Icon writes six scripts within 24 hours. Creators film once your product arrives, and Icon edits the videos.
- Icon works with more than 1,288 vetted creators and 18 ad formats. Revisions are unlimited and you get full usage rights.
- Tradeoff: each ad arrives 12 to 16 days after your product does.
Creatify alternatives pricing
Creatify's free plan makes up to 2 video ads or 20 image ads a month. Starter is $39 a month for about 20 video ads, and Pro is $99 for about 60.
What Creatify and each alternative cost
As each company publishes it, checked 21 September 2026.
| Tool | Free plan | First paid plan | Next plan |
|---|---|---|---|
| Creatify | Yes, up to 2 video ads a month | Starter: $39/month | Pro: $99/month |
| MakeUGC | No, a $1 trial for 72 hours | Startup: $59/month (sale price) | Growth: $79/month (sale price) |
| Arcads | No free plan; a free trial is mentioned | Not published | Not published |
| HeyGen | Yes, 3 videos a month | Creator: $29/month ($24 yearly) | Pro: $49/month |
| AdCreative.ai | No, a 7-day trial | Starter: $39/month ($20 yearly) | Professional: $249/month |
| Icon | No, a 3-day trial | $1,000/month for 6 ads | One plan shown |
| Cutroom | First video free | Lite: $19.99/month | Basic: $39.99/month |
Tool: Creatify
- Free plan
- Yes, up to 2 video ads a month
- First paid plan
- Starter: $39/month
- Next plan
- Pro: $99/month
Tool: MakeUGC
- Free plan
- No, a $1 trial for 72 hours
- First paid plan
- Startup: $59/month (sale price)
- Next plan
- Growth: $79/month (sale price)
Tool: Arcads
- Free plan
- No free plan; a free trial is mentioned
- First paid plan
- Not published
- Next plan
- Not published
Tool: HeyGen
- Free plan
- Yes, 3 videos a month
- First paid plan
- Creator: $29/month ($24 yearly)
- Next plan
- Pro: $49/month
Tool: AdCreative.ai
- Free plan
- No, a 7-day trial
- First paid plan
- Starter: $39/month ($20 yearly)
- Next plan
- Professional: $249/month
Tool: Icon
- Free plan
- No, a 3-day trial
- First paid plan
- $1,000/month for 6 ads
- Next plan
- One plan shown
Tool: Cutroom
- Free plan
- First video free
- First paid plan
- Lite: $19.99/month
- Next plan
- Basic: $39.99/month
When is Creatify still the better choice?
Creatify is still the better pick if your ads start from a product page and you want many versions quickly.
- Creatify makes an ad straight from a product link. MakeUGC and Arcads make you write the script first.
- Creatify makes image ads as well as video ads, in the same app.
- Creatify can make a dozen versions of one ad at once, so you can test which one works best.
- Its free plan makes up to 2 video ads or 20 image ads a month, so you can test it before you pay.
- Pro has 1,500 avatars and 3 custom avatars for $99 a month.
Where Cutroom fits
Cutroom is for ads with you in them, not an avatar. You film one clip of yourself talking about your product, and Cutroom edits it into a finished vertical ad.
- You upload one clip of yourself talking, up to 3 minutes long.
- Cutroom cuts it, adds captions timed to your voice, puts b-roll on the words you pick and adds a hook.
- You get a finished 9:16 MP4 for TikTok, Reels or Shorts.
- Lite, at $19.99 a month, covers about 10 finished 30-second ads.
- Your first video is free, with no card, and you have 7 days to make it. It carries a Cutroom mark; Lite at $19.99 a month removes it.
Which Creatify alternative should you choose?
It depends on what you want in the ad and what you start from.
Which Creatify alternative to choose
Choose MakeUGC if you want avatar ads like Creatify, start from a script and want to see the price first.
Choose Arcads if you test many scripts a week with AI actors and do not mind asking for a price.
Choose HeyGen if you need one presenter video in many languages.
Choose AdCreative.ai if most of your ads are images, not videos.
Choose Icon if you want six human UGC ads a month, made for you.
Choose Cutroom if you are happy to film yourself and want a finished 9:16 ad from one clip. Your first video is free.
Questions people ask
- What is the best Creatify alternative?
- MakeUGC is the best Creatify alternative for most people. It makes the same kind of AI avatar ad, from a script instead of a link, and shows its price. Arcads is similar but publishes no price.
- Is there a free Creatify alternative?
- Not among the closest ones: MakeUGC only has a $1 trial and Arcads shows no free plan. HeyGen's free plan makes 3 presenter videos a month up to 1 minute, with a watermark, and your first Cutroom video is free.
- How much does Creatify cost?
- Creatify has a free plan that makes up to 2 video ads a month, with a watermark. Starter is $39 a month for about 20 video ads, and Pro is $99 a month for about 60.
- Which Creatify alternative makes image ads?
- Creatify already makes image ads, up to 20 a month on its free plan. AdCreative.ai is built only for image ads. It makes them in many sizes from your logo, colours and product photos, from $39 a month after a 7-day trial.
- Do I need a product page for these tools?
- No. Creatify is the one built around a product link. MakeUGC and Arcads start from a script, AdCreative.ai from your logo and product photos, Icon from a brief and Cutroom from a clip you filmed.
- Can I use my own face instead of a Creatify avatar?
- Yes. Creatify Pro can build a custom avatar of you, which is a digital copy reading a script. With Cutroom you film yourself for real, and it edits the clip into a 9:16 ad with captions and b-roll.
Want your own face in the ad instead of an avatar? Film one clip about your product and get the finished ad back. Your first video is free.