Guide
Coaching Reels work better when people have something to look at during your tip
Updated
A coaching tip is easier to follow when people can see the step you're talking about. Here are twelve Reel ideas, each with a thing to show on screen while you talk.
In short
- The best Reel ideas for coaches are short tips, mistakes, myths and client questions, each with one thing to show on screen.
- A slide, a screenshot or a number on screen gives people something new to look at on each step of the tip.
- Cutroom's Magic Editor puts your slides and screenshots on the words that name them, so you only have to film the tip.
A coach's filming tip, before and after Cutroom's Magic Editor
Your two slides land on the words that name them. Each message to Jacob makes a new version.
Drawing of an example clip, not a customer video
Before · the clip as filmed
A 15-second phone video of a coach sharing one filming mistake
“Um, okay, so one filming mistake I see every week is people sitting with a window behind, uh, window behind them. Turn around so the light hits your face. Then people can finally see you.”
struck through = what Jacob cuts
After · Jacob's first edit, Steps style
“One filming mistake I see every week is people sitting with a window behind them. Turn around so the light hits your face. Then people can finally see you.”
- On “mistake”: the word set big in your accent colour
- On “window”: your slide window-behind.png in a floating window
- On “light”: your second slide light-on-face.png in a floating window
- On “see”: the video ends on you, with your logo as a sticker
- Under the whole video: calm music under your voice
window: window-behind.png
Then you ask Jacob
- “Make the key words stand out more”v2the same edit, with the key words bigger and in your accent colour
- “Change the music to something calmer”v3the same tip with softer music under your voice
- “Make this about 10 seconds shorter”v4the same tip, about 10 seconds shorter
What Reels should a coach post?
Post the things your clients ask you every week. Answer one question per Reel, in under a minute. When each Reel solves one small problem, people have a reason to come back for the next one.
A tip that is only your face for thirty seconds gives people nothing new to look at. A slide or a screenshot on each step gives their eyes a reason to stay.
- Pick one problem per Reel, not three.
- Say the answer in your first sentence, then explain it.
- Plan one thing to show for each step of the tip: a slide, a screenshot, a photo or a number.
Twelve Reel ideas for coaches
Each idea comes with what to show while you talk. Swap in your own subject: fitness, business, money, mindset or career.
Reel ideas for coaches, and what to show
One idea per video. Film the tip, then put the picture on the words that name it.
| Reel idea | What to show while you talk |
|---|---|
| One mistake I see every week | A photo or slide of the mistake, then the fix |
| A myth in your field, and the truth | The myth crossed out on a slide |
| A client question, answered | A screenshot of the question, names hidden |
| Three steps to one small win | One slide per step |
| What I'd do if I started again | A slide with the first thing you'd do |
| The tool I use every day | A screen recording of the tool |
| A client's before and after | Two slides side by side, with their permission |
| One number that matters | The number set big on screen |
| What I tell every new client | A slide with that one sentence |
| A quick check people can do now | A short checklist on screen |
| Why a popular tip doesn't work | The tip on screen, then your version |
| My week as a coach | Photos from your week, one per sentence |
Reel idea: One mistake I see every week
- What to show while you talk
- A photo or slide of the mistake, then the fix
Reel idea: A myth in your field, and the truth
- What to show while you talk
- The myth crossed out on a slide
Reel idea: A client question, answered
- What to show while you talk
- A screenshot of the question, names hidden
Reel idea: Three steps to one small win
- What to show while you talk
- One slide per step
Reel idea: What I'd do if I started again
- What to show while you talk
- A slide with the first thing you'd do
Reel idea: The tool I use every day
- What to show while you talk
- A screen recording of the tool
Reel idea: A client's before and after
- What to show while you talk
- Two slides side by side, with their permission
Reel idea: One number that matters
- What to show while you talk
- The number set big on screen
Reel idea: What I tell every new client
- What to show while you talk
- A slide with that one sentence
Reel idea: A quick check people can do now
- What to show while you talk
- A short checklist on screen
Reel idea: Why a popular tip doesn't work
- What to show while you talk
- The tip on screen, then your version
Reel idea: My week as a coach
- What to show while you talk
- Photos from your week, one per sentence
How Cutroom's Magic Editor edits a video like this
Jacob is the AI editor inside Cutroom's Magic Editor: it edits your video for you, then changes it when you ask in a chat.
The 4 styles, as example edits
Steps
Three steps, four angles
Skit
Hook, hard stop, demo card
Verdict
The tester's verdict
Poster
Typography does the talking
Hover or tap an example to play it, without sound. These are example edits of each style; the presenters in them are generated with AI.
- Your take: one video of you talking, up to 3 minutes
- Your style: one of 4: Steps, Skit, Verdict or Poster
- Your files: screenshots, a screen recording or a logo, if you have them
- Your goal: what the video is for, in a few words, if you like
- Jacob makes it: normally 10 to 15 minutes, and you get an email
- Your edit: ask Jacob for changes in a chat, then export
Then you ask Jacob, for example
- “Make this about 10 seconds shorter”
- “Put a clip on the strongest sentence”
- “Change the music to something calmer”
Each change is a new version, and going back is free. First cut 250 credits, each change 40, questions free, export 30 credits per started minute.
One whole coaching Reel, ready to film
Here is one Reel from the first idea, written out so you can film it today. It takes about fifteen seconds to say.
- Your first line gives the answer: "One filming mistake I see every week is people sitting with a window behind them."
- The tip comes next: "Turn around so the light hits your face."
- Your ending line tells people what they get: "Then people can finally see you."
- You make two slides to go with it: one of a person in front of a bright window, and one of a face in good light.
How Cutroom's Magic Editor puts the slides on your words
You upload the tip with your slides and press Make my video. Jacob, the AI editor in Cutroom's Magic Editor, makes the whole edit. It cuts the ums and repeats, puts each slide on its words, and adds captions, music and your logo.
Then you change it by typing in a chat, like "Make the key words stand out more". It normally takes 10 to 15 minutes, and you get an email when your first cut is ready.
- The Steps style fits coaching tips, because it shows your pictures in floating windows and puts one big word at a time under them.
- You can add up to 20 files: screenshots, a screen recording, photos or your logo.
- A chat message that changes the video costs 40 credits. Asking Jacob a question is free.
Filming a month of coaching Reels
Write down twelve client questions. Film them all in one sitting, in the same spot, with the light on your face. Then make each slide in the tool you already use.
Each clip becomes its own video. Keep each one under 3 minutes, because that is the longest clip the Magic Editor takes.
- Film one tip per clip, and start each one with the answer.
- Keep your slides simple, with a few big words or one picture each.
- Cutroom makes a vertical MP4 at 1080 by 1920. You post it to Instagram yourself.
Questions people ask
- What should a coach post on Instagram Reels?
- Short answers to the questions your clients ask you every week. One problem per Reel, with the answer first and one thing to show on screen while you explain it.
- How long should a coaching Reel be?
- As long as the tip needs and no longer. Most single tips fit in under a minute once the ums, the parts you said twice and the long pauses are cut.
- What do I show if I don't have b-roll?
- Your own slides, screenshots and photos work fine. B-roll is just the extra shots over your voice, and a slide naming your step is often clearer than a stock clip. Jacob can also find stock clips if you ask.
- Can Cutroom post my Reels to Instagram?
- No. Cutroom's Magic Editor gives you a vertical MP4 at 1080 by 1920, and you post it to Instagram yourself.
Film one tip, add your slides, and let Jacob make the edit. Your first video is free.